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Philip Kotler

Marketing 4.0: Moving from Traditional to Digital

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185 printed pages
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Impressions

  • aytan adigozalshared an impression4 years ago
    👍Worth reading

    Must-read book!

  • Levishared an impression4 years ago
    👍Worth reading

Quotes

  • cindy michellahas quoted2 years ago
    a company that provides financial education specifically for millennials.
  • cindy michellahas quoted2 years ago
    MassMutual and IDEO
  • cindy michellahas quoted2 years ago
    usually lead to a new product development, a new customer experience, or a new brand campaign that often makes customers delightfully surprised

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