Bank 2.0. How customer behaviour and technology will change the future of financial services, Brett King
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Brett King

Bank 2.0. How customer behaviour and technology will change the future of financial services

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575 printed pages
BANK 2.0 reveals why customer behaviour is so rapidly changing, how branches will evolve, why cheques are disappearing, and why your mobile phone will replace your wallet—all within the next 10 years.
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Deregulation, increasing volatility in capital markets and
That is, BANK 2.0 will show bankers that such changes, although inevitable, will bring reduction in costs, longer-term and more profitable customer relationships, and will improve the effectiveness of the organisation structure. It just may be extremely painful for those who don’t get the future, despite all the benefits.
increasing complex customer database mining
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