David Reibstein,Neil Bendle,Paul Farris,Phillip Pfeifer

Marketing Metrics; The Definitive Guide to Measuring Marketing Performance

Notify me when the book’s added
To read this book, upload an EPUB or FB2 file to Bookmate. How do I upload a book?
This book is currently unavailable
847 printed pages



    How did you like the book?

    Sign in or Register


    platotelhas quoted2 years ago
    any ranking of marketing metrics from most to least useful will depend on the type of business under consideration

On the bookshelves

Drag & drop your files (not more than 5 at once)