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The Future League

The Future League
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As Sir Francis Bacon once said, “knowledge itself is power” and this is the reason behind The Future League LATAM bookshelf. We want to empower you with tools to acquire that knowledge here, enabling you to foresee what the future holds for your business, and thus identify the best path forward. Here you will find content related to The Future League LATAM virtual forum: sustainability, consumer occasions, futurism, and phygital.

Como dijo una vez Sir Francis Bacon, "el conocimiento en sí mismo es poder" y esta es la razón que hay detrás de la librería de The Future League LATAM. Aquí queremos darte herramientas para que adquieras ese conocimiento, permitiéndote prever lo que el futuro le depara a tu negocio, y así identificar el mejor camino a seguir. Aquí encontrarás contenidos relacionados con el foro virtual de The Future League LATAM: sostenibilidad, ocasiones de consumo, futurismo y phygital.

Conforme o Sr. Francis Bacon dizia "O conhecimento é em si um poder" e este é o motivo por trás da prateleira da The Future League LATAM. Nós queremos te empoderar com ferramentas para adquirir conhecimento aqui, possibilitando que você preveja o que o futuro garante para os seus negócios e, assim, identificar o melhor caminho à frente. Aqui você verá conteúdo relacionado ao fórum virtual da Liga do Futuro LATAM: sustentabilidade, ocasiões com o consumidor, futurismo e Phygital.
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    Creemos que controlamos los sistemas con los cuales interactuamos (teléfonos, redes sociales, mensajería instantánea), pero en realidad no tenemos dominio sobre ellos. La inteligencia artificial está tomando rumbos inesperados, este libro propone un enfoque estratégico para encararla y entender lo que significa esta nueva realidad para la humanidad.
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    Para el año 2030 el mundo será completamente distinto del que aprendimos a conocer, habitar y asimilar ¿estamos preparados para afrontar lo que viene?
    The Future Leagueadded an audiobook to the bookshelfThe Future League2 years ago
    In today’s marketplace, to stand out you need to create something exceptional: a Purple Cow. Seth Godin defines a Purple Cow as anything phenomenal, counterintuitive, exciting. . . remarkable. This book will give you the keys to achieve it.
    The Future Leagueadded an audiobook to the bookshelfThe Future League2 years ago
    A fun guide to doing innovative marketing that really works when the traditional approaches have all stopped working. You don't have to be a genius, you just need curiosity, initiative, and a strategy for overcoming resistance when you champion your idea.
    The Future Leagueadded an audiobook to the bookshelfThe Future League2 years ago
    The Big Moo is a simple book in the tradition of Fish and Don't Sweat the Small Stuff. Instead of lecturing you, it tells stories that stick to your ribs and light your fire. It will help you to create a culture that consistently delivers remarkable innovations.
    The Future Leagueadded an audiobook to the bookshelfThe Future League2 years ago
    Meatball Sundae is the definitive guide to the fourteen trends no marketer can afford to ignore. It explains what to do about the increasing power of stories, not facts; about shorter and shorter attention spans; and about the new math that says five thousand people who want to hear your message are more valuable than five million who don't.
    The Future Leagueadded an audiobook to the bookshelfThe Future League2 years ago
    Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next "big" thing.
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    In the modern era of authenticity and transparency, consumers expect brands to convey understanding and concern when it comes to issues such as climate change, carbon footprint and employee welfare. A must-read for any business leader or marketing executive
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    En este libro Néstor Braidot le explica cómo aprovechar el neuromarketing, independientemente del tamaño de la empresa en la que pertenezca, del producto que venda y del tipo de consumidores a los que se dirija.
    The Future Leagueadded an audiobook to the bookshelfThe Future League2 years ago
    What if you could predict the trends that will change your business?
    Now for the first time, Rohit Bhargava reveal ten revolutionary new Megatrends that are transforming how we work, play and live.
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    ¿Qué lleva a los consumidores a conectar con una marca? Dejando de lado los conceptos tradiciones del marketing, este libro propone una mira holística sobre cómo los consumidores encuentran y crean significado en las marcas y sus productos.
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    Libro perfecto para descubrir la información necesaria para conocer el cerebro humano y su funcionamiento en detalle, además de las emociones y la forma en que éstas afectan a la venta. Además ofrece y analiza los estudios de neurociencias más importantes orientados a ventas. Y las aplicaciones de neuromarketing más usadas en la actualidad. Si quieres conocer a tus clientes, aumentar tus ventas de manera exponencial y que tu carrera profesional dé un gran salto cualitativo este es tu libro.
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    This book collects interviews with some of the world's brilliant scientists, doctors and nutritionists. A must-read that will inspire you to optimize your health and the way you relate to food.
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    In a clear and accessible way, this book presents major advances related to various aspects of food processing. It is ideal to learn more about the present and future challenges faced by this industry.
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    Uno de los 100 libros de empresa más vendidos de todos los tiempos. Desde su publicación original en el año 2003, cientos de miles de líderes han confiado en esta guía clásica para que les ayudara a navegar y dominar los puntos clave de las transiciones.
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    Este libro, catalogado por la revista The Economist como uno de los seis mejores libros de management jamás escritos, te dará una serie de principios para lograr capitalizar el fenómeno de la innovación disruptiva.
    The Future Leagueadded an audiobook to the bookshelfThe Future League2 years ago
    These essential questions, grounded in Peter Drucker's theories of management, will take readers on a exploration of organizational and personal self-discovery, giving them a means to assess how to be--how to develop quality, character, mind-set, values and courage.
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    La última actualización de la influyente obra de Philip Kotler dedicada al marketing del nuevo milenio Con Marketing 5.0, Philip Kotler cierra la trilogía dedicada al marketing de la nueva era respondiendo al reto más urgente al que se enfrenta todo profesional del marketing.
    The Future Leagueadded a book to the bookshelfThe Future League2 years ago
    Kotler y Stigliano proponen diez reglas fundamentales para gestionar con éxito el comercio minorista en la era digital. En cada regla, se profundiza en las implicaciones que tiene en la realidad, mediante entrevistas a CEO de importantes empresas de retail.
    The Future Leagueadded an audiobook to the bookshelfThe Future League2 years ago
    Este libro le quita toda la complejidad al marketing digital, explicándolo de forma directa y divertida para acercarlo a quienes más lo necesitan: los emprendedores.
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