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Harvey Mackay

Swim with the Sharks Without Being Eaten

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This straight-from-the-hip handbook by bestselling author and self-made millionaire Harvey Mackay spells out the path to success for readers everywhere. They will learn how to: Outsell by getting appointments with people who absolutely, positively do not want to see you, and then making them glad they said “yes!”Outmanage by arming yourself with information on prospects, customers, and competitors that the CIA would envy – using a system called the “Mackay 66.”Outmotivate by using his insights to help yourself or your kids join the ranks of Amercia's one million millionaires.Outnegotiate by knowing when to “smile and say no” and when to “send in the clones.”
This one-of-a-kind book by a businessman who's seen it all and done it all has sold almost 2 million copies, and is the essential roadmap for everyone on the path to success.
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207 printed pages
Publication year
2009
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Quotes

  • Mark Onghas quoted6 years ago
    For anyone who feels that this kind of reconnaissance smacks of Big Brotherism, remember the truth about buyers: They come prewired to regard your proposition with suspicion and cynicism. That’s their job.
  • Mark Onghas quoted6 years ago
    Armed with the right knowledge, we can outsell, outmanage, outmotivate, and outnegotiate our competitors. Am I over-promising?
  • Mark Onghas quoted6 years ago
    If selling were just a matter of determining who’s got the low bid, then the world wouldn’t need salespeople.

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