Retail Survival of the Fittest: 7 Ways to Future Proof Your Retail Store, Francesca Nicasio
Francesca Nicasio

Retail Survival of the Fittest: 7 Ways to Future Proof Your Retail Store

50 printed pages
Retail Survival of the Fittest: 7 Ways to Future-Proof Your Retail Store is a practical guide to modern-day retail success. Learn how to use mobile technology, big data, and other digital tools to improve your brick-and-mortar store and ensure that it is well-equipped to engage and convert today’s savvy shoppers.

From understanding consumers and boosting customer loyalty to leveraging data and implementing an omnichannel retail strategy, Retail Survival of the Fittest gives you need-to-know lessons on how to adapt to the new and increasingly competitive retail playing field.

In addition to providing insights and how-to tips, Retail Survival of the Fittest also introduces you to other successful merchants and shows you exactly what they do to thrive in the modern retail realm.

Most important, each chapter comes with a set of action steps to help you implement the tips discussed in the book and enable you to get started on future-proofing your store.
Original publication
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Zarinaahas quoted25 days ago
webrooming—the practice of looking at items online only to buy them at a physical location—will result in $1.8 trillion in retail sales by the year 2017. Meanwhile, online sales are predicted to reach only $370 billion in the same time frame.
In addition, people who buy online prefer to pick up and return items offline
b4170413006has quoted3 years ago
Make no mistake, most consumers spend a lot of time on the Internet. They use it to search for products, read reviews, and find stores, so if you aren’t online, you’re essentially invisible.
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Drag & drop your files (not more than 5 at once)