In reality, motivation is remarkably simple. It has to do with how individuals are treated and how good they feel about what they are doing.
However, what you have to do to get people motivated, and then to keep them that way, is not quite so easy.
This book helps you understand the nature of motivation and gives practical suggestions as to how to go about creating highly motivated people and sustaining their momentum.
‘Motivating people means understanding what drives and stimulates people to work well. It is achieved through a combination of understanding their individual needs and creating the opportunities for them to want to work well.’
