inGenius, Tina Seelig
Tina Seelig


210 printed pages
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Imaginative. Innovative. Ingenious. These words describe the visionaries we all respect and admire. And they can describe you, too. Contrary to common belief, creativity is not a gift some of us are born with. It is a skill that all of us can learn. International bestselling author and award-winning Stanford University educator Tina Seelig has worked with some of the business world’s best and brightest, who are now among the decision-makers at companies such as Google, Genentech, IBM, and Cisco. In inGenius she expertly demystifies creativity, offering a set of tools and guidelines that anyone can use. A fantastic resource for everyone wanting to achieve their ambitions, and for readers of Jason Fried’s Rework, and Seth Godin’s Poke the Box.
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jimmycaalshared an impression3 years ago
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The results of this simple exercise are surprisingly predictable across ages and cultures, and it uncovers a very important point: most people fall into the trap of running with the first solution they find, even though it might not be the best solution. The first answers to any problem are not always the best answers. In fact, much better solutions are usually waiting to be unearthed. Unfortunately, most people are satisfied with the first solution they find, missing the opportunity to come up with innovative approaches that require more effort to discover.
The best way to predict the future is to invent it
With enhanced creativity, instead of problems you see potential, instead of obstacles you see opportunities, and instead of challenges you see
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