JoAnne Olian

Montgomery Ward Fashions of the Twenties

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What were they wearing during the Roaring 20s? This chic collection presents a comprehensive view of Jazz Age fashions with hundreds of sepia-tone illustrations and captions. Selected from a 1927 Montgomery Ward catalog, these images form authentic reflections of the era's everyday and formal apparel. For the ladies, the catalog abounds in "rage of Paris" chemise dresses, feather-trimmed cloche hats, and casual wear. Gentlemen's suits appear here as well, along with attire for work and leisure and children's clothes for school, play, and special occasions. Sixteen pages of color illustrations offer vivid portraits of '20s styles, and an informative Introduction by fashion historian JoAnne Olian explains the period's trends. Collectors, designers, and fashion mavens will prize this charming style archive.
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152 printed pages
Original publication
2012

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