So, can you really sell real estate…without selling your soul?
In a word, YES!
Contrary to what you might have learned in the corporate training you received when you first got your license, you can be a successful real estate agent who makes plenty of money and wins lots of awards—without humiliating yourself using pushy, Old-School-Saw-That-Coming-a-Mile-Away closing techniques, incessantly pestering your friends for their business and referrals, or spending three hours a day interrupting strangers in their homes with your unwelcome cold-calls or door-knocks.
In other words, without changing who you are or becoming someone you don’t recognize—or even much like!
YES. An extraordinary career in real estate—no soul-selling required.
(Of course, if using pushy, intelligence-insulting closing techniques, pestering your friends for business or cold-calling sound like fun, knock yourself out, but put this book back on the shelf. It’s of no use to you).
