Dwane Mood

Software Development Mastery

Once upon a time, building your own software empire meant becoming another Microsoft or Bill Gates. And that took plenty of time, plenty of money, and plenty of resources. Nowadays, it’s as simple as turning on your computer.Well, maybe not THAT simple. But having a computer is really all it takes to own, operate, and develop a software business. Just having access to the Internet… You can brainstorm and come up with ideas.You can find out what type of products do or don’t already exist.You can determine exactly what people want and need.You can locate and hire a programmer.You can create software graphics (or have them created).You can promote and sell your finished products. And when you think about the fact that you can do all those things without leaving the comfort of your home, it’s pretty amazing. Plus, the cost of creating and developing software is no where near what it used to be. Instead of having to travel long distances or settle for whatever programmer is located within a reasonable distance from you (and whatever price they happen to charge), you can easily choose from any number of qualified programmers throughout the world. For each project you put out there, you’ll have numerous professionals vying for your business, each one trying to outbid the other. And in most instances, that means coming up with a bid that is lower than the next guy. Not that you should pick the lowest bid. That should never be your main consideration when choosinga programmer. But the fact that programmers will be competing in that manner means you can ultimately get the best possible job done for the best possible price.Another advantage is the income potential. Although there are several ways you can make money online, none of them comes close when you calculate the amount of money that can be generated through the sale of software products. And the true benefit of dealing in software products is the fact that you don’t have to talk someone into buying it. The product either fulfills the needs or wants of a prospective buyer or it doesn’t. With an ebook, for example, you generally have to come up with all sorts of ingenious sales copy just to convince people why they should buy it. With software, it’s as simple as listing all the features and benefits. And, when it comes right down to it, people who purchase software products aren’t really interested in hearing some sales pitch. They simply want the facts and nothing but the facts…
50 printed pages
Original publication



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