This updated version of Rockport's best-selling Design Elements covers all the design fundamentals, from working with grids, color application, typography, and imagery to finally how to put it all together.
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1,651 printed pages
Original publication
2020
Publication year
2020
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Вадим Мазурhas quotedlast year
The eye will move from area of greatest overall contrast to less, following a predetermined direction that the designer can support by positioning axes to help direct or by using graphical forms to point.
Вадим Мазурhas quotedlast year
Placing forms closer together squeezes the spaces between them; positioning forms away from each other does the opposite; and the result is a visual “pulsing,” or rhythm.
Вадим Мазурhas quotedlast year
A difference in the relative size of form elements will immediately introduce the perception of depth into a composition.