CSO Insights reported two findings in their 5th annual Sales Enablement study that makes this book a must-read for every sales enablement professional and sales leader.1. The #1 driver of seller engagement was sales management leadership.2. Dynamic coaching showed the greatest impact on performance. This is when the organization follows a formal approach to coaching (one that is documented and fully implemented) plus aligns coaching services to the enablement services provided to sales professionals. This year, organizations that followed a dynamic coaching approached achieved an average win rate of 55.2%, 8.8 points above the study's average.The Level Five Coaching System provides a road map for sales enablement managers and sales leaders to follow when implementing a documented and fully implemented process for coaching and developing preeminent sales teams. This system provides the frontline sales leaders the method, skills, tools, and resources to execute dynamic coaching.This book provides a step by step formula and specific “how to's” for any sized sales organization to improve win rates, reduce turnover, reduce ramp to productivity time, and meet and exceed your top-line revenue targets.
