. Resist the temptation to judge. Resist the temptation to say, ‘this would not work because…’
2. Resist the temptation to choose one way of doing things as being much better than any other for fear of polarizing design in one direction.
3. Emphasize the variety of the different ways of carrying out a particular function. List the different suggestions and add others of one’s own.
4. Try and look at the function underlying a particular design. Try to separate the intention of the designer from the actual way this was carried out.
5. Note the features that have been put there for a functional purpose and the ones that are there as ornaments to complete the picture.
6. Question certain points — not in order to destroy them but in order to find out if there was any special reason behind them which may not be manifest.
7. Note the borrowing of complete designs from what might have been seen on television, in the cinema or in comics.