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HERNAN COLMAN
has quoted
5 years ago
A nudge, as we will use the term, is any aspect of the choice architecture that alters people’s behavior in a predictable way without forbidding any options or significantly changing their economic incentives.
unavailable
Cass R.
,
Sunstein
Nudge: Improving Decisions About Health, Wealth, and Happiness
222
873
2
15
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