Books in the “Branding” bookshelf created by Patrick Walther Thomsen

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S. Chris Edmonds
The Culture Engine
- 9
- 1
- 1
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Howard Schultz
Onward: How Starbucks Fought for Its Life Without Losing Its Soul
- 162
- 134
- 1
- 19
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BusinessNews Publishing
Summary : Contagious – Jonah Berger
- 43
- 16
- 8
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BusinessNews Publishing
Summary: Brand-Leadership – David Aaker and Erich Joachimsthaler
- 9
- 1
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Denise Lee Yohn
What Great Brands Do
- 11
- 6
- 5
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Debbie Millman
Brand Thinking and Other Noble Pursuits
- 8
- 1
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Jeremy Miller
Sticky Branding
- 45
- 103
- 7