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Do you consider yourself to be a rational person who makes decisions based on reason and analysis. In fact, most of the decisions you make every day are intuitive. Gain insight into how you can utilize your brain's two systems of thinking in perfect coordination to make great decisions in your life.

In this book, Daniel Kahneman explores the way in which our mind makes decisions and judgments. He describes the two contrasting processes that our mind follows when we think. The first intuitive “fast” thinking process that happens almost unconsciously and the “slow” second process where the thinking happens deliberately and consciously. Thinking, Fast and Slow gives you practical techniques for slower, smarter thinking, which will enable you to make better decisions in all aspects of your life.

You will learn:

· How your aversion to risk affects your decision making

· Why the memories you make lead you to make bad decisions

· Why you can't always trust your intuition.

Books in the “Business” bookshelf created by Dmitiry Tsurkan