Books
Carol Fleming

It's the Way You Say It

A revised and updated edition of the detailed, down-to-earth guide to speaking your mind effectively—includes useful exercises.
The best, most direct way to convey your intelligence, expertise, professionalism, and personality to other people is through talking to them. But most people have no idea what they sound like. And even if they do, they don’t think they can change it. It’s the Way You Say It is a thorough, nuts-and-bolts guide to becoming aware and taking control of how you communicate with others. Dr. Carol Fleming provides detailed advice and scores of exercises for
Understanding how others hear youDealing with specific speech problemsVarying your vocal patterns to make your speech more dynamicUsing grammar and vocabulary to increase your clarity and impactReinforcing your message with nonverbal cuesConquering stage fright  
An entire section of the book focuses on communication issues in the workplace—interviews, presentations, voice mail, and more. In addition, Dr. Fleming puts a human face on her advice through vivid before-and-after stories of forty men and women who came to her for help.
“No other skills will position you ahead of your competition as much as good speaking and presentation skills. No book approaches the depth and breadth of Dr. Carol Fleming’s It’s the Way You Say It.” —Patricia Fripp, CSP, CPAE, keynote speaker, executive speech coach, and president of Fripp & Associates
281 printed pages
Original publication
2013
Publication year
2013
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