Kevin Brooks,Whitney Quesenbery

Storytelling for User Experience. Crafting Stories for Better Design

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We all tell stories. It's one of the most natural ways to share information, as old as the human race. This book is not about a new technique, but how to use something we already know in a new way. Stories help us gather and communicate user research, put a human face on analytic data, communicate design ideas, encourage collaboration and innovation, and create a sense of shared history and purpose. This book looks across the full spectrum of user experience design to discover when and how to use stories to improve our products. Whether you are a researcher, designer, analyst or manager, you will find ideas and techniques you can put to use in your practice.
This book is currently unavailable
358 printed pages
Original publication
2010
Publication year
2010
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Impressions

  • Вадим Мазурshared an impression2 years ago
    💤Borrrriiinnng!

Quotes

  • Вадим Мазурhas quoted2 years ago
    Comics and cartoons are gaining in popularity as a way to tell a story or share a design idea.
  • Вадим Мазурhas quoted2 years ago
    a portrait, not just a picture
  • Вадим Мазурhas quoted2 years ago
    I’ll always tell you the truth,” it’s a safe bet that by the end of the movie that character will either lie or be heavily conflicted about the virtues of the truth or the occasional inconveniences of telling the truth.

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