Through a series of short stories and brief case studies about great innovators, this book will help managers and entrepreneurs rethink their innovation processes, using the tools outlined in the book. The eight chapters include narratives on: From Ideas to Action; Breaking the Rules; Learning Creativity from our Kids; Innovation as a Team Sport; and Innovating for Those with Less. The basic idea is that the best way to become a world-class innovator is to learn from other world-class innovators and to study what they did and how they did it.
Contents:Stories That Inspire About People Who AspireFrom Ideas to ActionBreak the Rules — IntelligentlyInnovation is a Team SportInnovate Everywhere, Everything, EveryoneRestoring Lost InnovativenessLearning Creativity from Our KidsInnovating for Those with LessReadership: Management professionals, practitioners, general public, students and academics intereated in innovation.