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Summary : Big Data – Viktor Mayer-Schonberger and Kenneth Cukier

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The must-read summary of Viktor Mayer-Schonberg and Kenneth Cukier's book: “Big Data: A Revolution that Will Transform How We Live, Work and Think”.This complete summary of the ideas from Viktor Mayer-Schonberg and Kenneth Cukier's book “Big Data” explains that the concept of “big data” means using huge quantities of data to make better predictions based on patterns, rather than trying to understand the underlying causes in more detail. In their book, the authors highlight the many ways in which big data will be a source of new economic value and innovation in the future. This summary also demonstrates that this change in the way information is analysed will transform the way everyone lives and interacts in the world.Added-value of this summary:• Save time• Understand key concepts• Expand your knowledgeTo learn more, read “Big Data” and discover how the way we use data is evolving and what this means for the future.
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42 printed pages
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Quotes

  • kvsmirnivhas quoted6 years ago
    Random sampling cannot capture the preferences of subgroups or other niches of the data
  • nvb1100has quoted8 years ago
    Knowing why might be pleasant, but it’s unimportant for stimulating sales. Knowing what, however, drives clicks.
  • Gulnara Abulkhanovahas quoted8 years ago
    Algorithm auditing will be needed – a new class of professionals will be needed who will trained in being able to analyze the integrity of data sources, the choice of analytical tools used and the soundness of the results generated. These auditors will be able to independently certify the accuracy or validity of big data predictions.

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