Books
Fouad Sabry

Marketing

What is Marketing

The process of delighting and retaining customers is what marketing is all about. One of the most important aspects of business management and commerce is the presence of this component.

How you will benefit

(I) Insights, and validations about the following topics:

Chapter 1: Marketing

Chapter 2: Sales

Chapter 3: Marketing research

Chapter 4: Distribution (marketing)

Chapter 5: Market segmentation

Chapter 6: Market research

Chapter 7: Product differentiation

Chapter 8: Marketing mix

Chapter 9: Marketing management

Chapter 10: Mass marketing

Chapter 11: Business marketing

Chapter 12: Segmenting-targeting-positioning

Chapter 13: Target audience

Chapter 14: Core product

Chapter 15: Industrial market segmentation

Chapter 16: Market analysis

Chapter 17: Global marketing

Chapter 18: Positioning (marketing)

Chapter 19: History of marketing

Chapter 20: Target market

Chapter 21: Product planning

(II) Answering the public top questions about marketing.

(III) Real world examples for the usage of marketing in many fields.

Who this book is for

Professionals, undergraduate and graduate students, enthusiasts, hobbyists, and those who want to go beyond basic knowledge or information for any kind of Marketing.
300 printed pages
Original publication
2024
Publication year
2024
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