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Mike Kresch

Winning the Mvb (Most Valuable Brand): Insight, Strategy, and Tactics from a Passionate Personal Branding Strategist

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  • Cherishedjnhas quoted7 years ago
    Build a reputation as a content curator. Prescreen and share quality content with your following. In doing so, you accomplish three things: you provide your network with a valuable service, develop a reputation as someone with a discerning eye, and keep your name top of mind.
    In short, there is a world of opportunity to be creative in the content space. You need to approach this with the right mindset and ask yourself the following questions:
    • Am I staying on brand?
    • Am I doing something unique?
    • Am I providing a service?
    • Am I effectively staying in touch with my network?
  • Ira Righthas quoted6 years ago
    am a huge proponent of video and recommend this above anything else whenever possible.
  • Ira Righthas quoted6 years ago
    Sorry, people, there are no shortcuts here.
    Let’s get to work!
  • Ira Righthas quoted6 years ago
    Always stay true to your authentic self.
  • Ira Righthas quoted6 years ago
    But nothing should be done if it means making a change that takes you away from being true to yourself.
  • Ira Righthas quoted6 years ago
    By being true to yourself and consistently staying “on brand,” you will attract the right people in all facets of your life and not attract those who are not a fit for you
  • Ira Righthas quoted6 years ago
    intrinsically linked to print.
  • Ira Righthas quoted6 years ago
    you can’t accomplish everything all at once. I highly recommend making a list of ideas, prioritizing them, and then holding yourself accountable based on realistic deadlines. Get some small victories under your belt and build momentum!
  • Ira Righthas quoted6 years ago
    You will need about an hour and a half of their time—a nice gesture is to have them over to your home/apartment and treat them to a meal. The session itself should take an hour with consecutive fifteen minute brainstorming intervals devoted to each of the four categories: strengths, weaknesses, opportunities, and strengths.
  • Ira Righthas quoted6 years ago
    I recommend three people who you are very close to, outside the realm of immediate family and significant others/partners.
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