• Southern/Christian fiction and Historical are two historically best-selling genres, and this book fits nicely into both categories.
• Strong elements of magical realism lift this novel beyond a story about familiar themes of racism and religious prejudice in The Old South to a contemporary spiritual and metaphysical realm that will appeal to a broad audience.
• Comparable books about the American South have consistently ranked high in popularity over the last few years (The Help, The Secret Life of Bees, The Peach Keeper, The Divine Secrets of the Ya-Ya Sisterhood), proving a strong mainstream interest and fascination with the Deep South.
• Christian books have experienced a steady climb since 2008, with adult fiction occupying the largest share (40%), consisting of 80% female readers with the largest number (40%) in Southern States.
