Books
Jim Blythe

100 Great Marketing Ideas. From leading companies around the world

Are you looking for a great idea or some inspiration to make your marketing more effective and cutting edge? This book contains 100 great marketing ideas, extracted from the world’s best companies. Ideas provide the fuel for individuals and companies to create value and success. Indeed the power of ideas can even exceed the power of money. One simple idea can be the catalyst to move markets, inspire colleagues and employees, and capture the hearts and imaginations of customers. This book can be that very catalyst. Each marketing idea is succinctly described and is followed by advice on how it can be applied to the reader’s own business situation. A simple but potentially powerful book for anyone seeking new inspiration and that killer application.
257 printed pages
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Quotes

  • Оля Каражаhas quoted7 years ago
    Price accordingly—people do not mind paying more if they are getting more.
  • Menna Abu Zahrahas quoted3 years ago
    Complexity of use is a major barrier to adoption—so it is worth ensuring that the product looks easy to use.
  • Menna Abu Zahrahas quoted3 years ago
    MAKE THE PRODUCT EASY TO DEMONSTRATE
    SHOWING PEOPLE HOW to use a product can be easy, or it can be hard.

On the bookshelves

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