In the 1950s in Las Vegas, a businessman's conglomerate dominating a 25 million a year sports industry hid their practices from the US Dept of Justice. The sport that placed cold hard cash over honest competition? Pro wrestling. The conspirators? The National Wrestling Alliance. Hornbaker examines the NWA's huge success — and their relationships to influential politicians and writers, who protected their financial interests for over 50 years. Breaking the facade of sports production, he also shows how promoters actually resorted to violence to edge out competition.