Success by Recommendation

With the 5th revised and improved edition, published by a state funded publisher involved in EU programs and a partner of the Federal Ministry of Education, you receive the concentrated expertise of renowned authors (overview in the book preview) and extensive add-ons as well as individual consulting. At the same time, you do good and support sustainable projects.
Because the standard way to a new job, the job advertisement, has long since become obsolete: Especially with odd CVs, applicants often don't even make it to the job interview because their applications are sorted out immediately by the great mass of competitors. What remains are the right application methods, which often work through informal channels: Namely, job search by recommendation through contacts, also known as personal branding. To do this, applicants fall back on an existing network or look for helpful contacts — e.g. through social media, videos and blog. Many companies also offer bonuses to their employees if they recommend suitable applicants who fit exactly into the team. So how do you manage to address these door openers? How does it work to control your own image with reputation management? And how can you stand out positively with recommendations, present yourself excellently and thus convince both personnel and employers? This provides answers to the most important questions.
For its concept “Information as Desired,” the publisher was not only involved in an EU-funded program but also received the Global Business Award as Publisher of the Year. Therefore, by purchasing this book, you are also doing good: The publisher is financially and personally committed to socially relevant projects such as tree planting actions, scholarship foundations, sustainable housing, and many other innovative ideas.
The goal of providing you with the best possible content on topics such as career, finance, management, recruiting, or psychology goes far beyond the static nature of traditional books: The interactive book not only provides you with expert knowledge but also allows you to ask individual questions and receive personal advice.
In addition, each book contains detailed explanations and application examples to help you make the most of the free consulting services available to book buyers. You can also download e-courses, work with workbooks, or engage with an active community. This way, you receive valuable resources that increase your knowledge, stimulate creativity, make your personal and professional goals achievable, and make successes tangible.
And more: We want to give you the opportunity to make your journey to personal growth and success even more unforgettable. Because we know that true change does not only take place in the mind but above all through personal experience and application. That is why we have created special success experiences to complement each book.
Expertise and technical innovation go hand in hand, as we take the responsibility of delivering well-founded and well-researched content and the trust you place in us very seriously. Therefore, all texts are written by experts in their field. We only use AI-supported data analysis to better find information that supports your search for knowledge.
Publisher and editor Simone Janson is also a bestselling author and one of the 10 most important German bloggers according to the Blogger Relevance Index. She has also been a columnist and author for renowned media such as WELT, Wirtschaftswoche, or ZEIT — more about her can be found on Wikipedia.