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Jonathan Reuvid

Growing Business Innovation

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Innovation is the lifeblood of growing businesses. Indeed, it is difficult to sustain business growth without innovation. Innovation may take many forms: technical advances, new products or manufacturing processes, new applications of established products, new channels to market, new marketing techniques based on social media, or the development of unexploited markets.
In commercial terms, the end product of innovation is intellectual property (IP) which can be packaged with copyright, registered with a unique trademark and then patented.
The aim of Growing Business Innovation is to take the directors and corporate officers of success-driven businesses with defined innovation objectives on the journey from research to marketable product, to creating, managing and onwards to marketing and monetisation of their innovation’s IP.
This book is currently unavailable
331 printed pages
Original publication
2017
Publication year
2017
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Quotes

  • b4191908565has quoted3 years ago
    Management should be rewarded on the achievement of goals e.g. short term bonuses and/or long term share incentives, of which a summary should be noted in an Appendix. An unmotivated management team is unlikely to be successful – a fact which investors are acutely aware of.
    4. SWOT
    Having created a SWOT, management must decide and articulate whether the subsequently derived goals are realistic or not. Show that decisions are based on reality not wishful thinking; clearly documented risks; explain how the biggest opportunities can be achieved and the biggest weaknesses overcome.
  • b4191908565has quoted3 years ago
    3. Shareholder and Senior Management Goals
    All companies have investors and it is important to understand both their motivations and those of the senior management team. Explain what key individuals hope to gain from the business (capital, income, a career, a challenge, peer recognition?) and whether you think the plan provides them with the strategies to achieve these goals.
    It is important to ensure that all these interests are aligned when considering dividends, capital growth and remuneration scenarios.
  • b4191908565has quoted3 years ago
    Having created a SWOT, management must decide and articulate whether the subsequently derived goals are realistic or not. Show that decisions are based on reality not wishful thinking; clearly documented risks; explain how the biggest opportunities can be achieved and the biggest weaknesses overcome

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