Chris Taylor

How Star Wars Conquered the Universe

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Why do most people know what an Ewok is, even if they haven't seen Return of the Jedi? How have Star Wars action figures come to outnumber human beings? How did 'Jedi' become an officially recognised religion? When did the films' merchandising revenue manage to rival the GDP of a small country?

Tracing the birth, death and rebirth of the epic universe built by George Lucas and hundreds of writers, artists, producers, and marketers, Chris Taylor jousts with modern-day Jedi, tinkers with droid builders, and gets inside Boba Fett's helmet, all to find out how STAR WARS has attracted and inspired so many fans for so long.

'It's impossible to imagine a Star Wars fan who wouldn't love this book. There are plenty of books about Star Wars, but very few of them are essential reading. This one goes directly to the top of the pile' Booklist (starred review).
This book is currently unavailable
815 printed pages
Publication year
2014
Publisher
Head of Zeus
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Quotes

    Gitte Manskov Hersomhas quoted5 years ago
    There was a time between the trilogies when Star Wars lived on the geeky fringes of society. No longer.
    Сергей Распоповhas quoted2 months ago
    Star Wars had become the one movie series for which it is always perfectly acceptable in modern society to discuss spoilers. (Vader, by the way, is Luke Skywalker’s dad.)
    b1109532307has quoted2 months ago
    I am the father of our Star Wars movie world—the filmed entertainment, the features and the television series,” he said in 2008. “I set them up and I train the people and I go through them all. I’m the father; that’s my work. Then we have the licensing group, which does the games, toys and all that other stuff. I call that the son—and the son does pretty much what he wants. Then we have the third group, the holy ghost, which is the bloggers and fans. They have created their own world. I worry about the father’s world. The son and holy ghost can go their own way.”

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