Steve Jobs: A Biography

Tu mundo se había partido y después se detuvo, a la espera de volver a articularse en torno a lo que fuera que eligieras a continuación

“I began to realize that an intuitive understanding and consciousness was more significant than abstract thinking and intellectual logical analysis,”

“My view is that people are creative animals and will figure out clever new ways to use tools that the inventor never imagined,”

It also produced creative content, such as animated films and graphics. All three elements benefited from Jobs’s combination of artistic creativity and technological geekiness.

“But a funny thing happened,” Catmull recalled. “Steve started the meeting on time without the CFO, and by the time the CFO walked in Steve was already in control of the meeting.”

“It’s not late. It’s five years ahead of its time.”

Jobs’s passion for perfection was out of control.

“For the loser now / Will be later to win. . . .”

That phrase—“the world according to Steve”—had been used dismissively by others at Apple who belittled the reality warp he created.

“I tried to educate him about the details of engineering,” Jobs recalled, “but he had no idea how products are created, and after a while it just turned into arguments. But I learned that my perspective was right. Products are everything.”