The Complete Do-It-Yourself Guide to Business Plans – 2020 Edition

The primary value in preparing a solid business plan comes from the process, not the product.
More than a document, your business plan is an important management tool to build and grow a successful business.
The product is a valuable and necessary document, but the real value to the entrepreneur will be in the process of assessing the marketing opportunities, developing business strategies, testing marketing and operating plans, and evaluating the expected financial results under alternative scenarios

The primary value in preparing a solid business plan comes from the process, not the product.
More than a document, your business plan is an important management tool to build and grow a successful business.
The product is a valuable and necessary document, but the real value to the entrepreneur will be in the process of assessing the marketing opportunities, developing business strategies, testing marketing and operating plans, and evaluating the expected financial results under alternative scenarios.

Get the results you want
Preparing a Business Plan remains an important and necessary requirement for every business. For most business owners it is not an easy task.
Even with this Do-It-Yourself Guide you will find that you need the assistance of others – your banker or accountant, a consultant or your business associates. And certainly your partners and senior management team, once you have them.
But this Guide will help you to get the most out of the process and prepare a Business Plan that gets the results that you want – for a business start-up, new financing, growth and profitability, even sale and exit from the business, when you are at that stage.
Every entrepreneur needs to prepare and regularly refer to a current and relevant documented business plan to provide direction to the management team and help them deliver the desired performance and results.