Jake Knapp,Braden Kowitz,John Zeratsky

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

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From inside Google Ventures, a unique five-day process for solving tough problems, proven at thousands of companies in mobile, e-commerce, healthcare, finance, and more.
Entrepreneurs and leaders face big questions every day: What’s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution?
Now there’s a surefire way to answer these important questions: the Design Sprint, created at Google by Jake Knapp. This method is like fast-forwarding into the future, so you can see how customers react before you invest all the time and expense of creating your new product, service, or campaign.
In a Design Sprint, you take a small team, clear your schedules for a week, and rapidly progress from problem, to prototype, to tested solution using the step-by-step five-day process in this book.
A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It can replace the old office defaults with a smarter, more respectful, and more effective way of solving problems that brings out the best contributions of everyone on the team—and helps you spend your time on work that really matters.
This book is currently unavailable
293 printed pages
Original publication
2016
Publication year
2016
Have you already read it? How did you like it?
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Impressions

  • Andri Adishared an impression4 years ago
    👍Worth reading
    🎯Worthwhile

    Nice approach for rapid prototyping.

  • kilobyte2007shared an impression5 years ago
    👍Worth reading

Quotes

  • Pavlo Baginskyihas quotedlast year
    When it became obvious that Glitch wasn’t going to be a hit, the company did something strange. Instead of making a different game or closing down, they shifted their efforts to a side project: a messaging system they had originally built for their own use. The startup’s founder, Stewart Butterfield, had a hunch that this messaging system could be useful to other companies, too. So they launched it to the public, and named it
  • Pavlo Baginskyihas quotedlast year
    The lesson of Melitta Bentz is that great innovation is built on existing ideas, repurposed with vision.
  • Pavlo Baginskyihas quotedlast year
    When it became obvious that Glitch wasn’t going to be a hit, the company did something strange. Instead of making a different game or closing down, they shifted their efforts to a side project: a messaging system they had originally built for their own use. The startup’s founder, Stewart Butterfield, had a hunch that this messaging system could be useful to other companies, too. So they launched it to the public, and named it Slack.
    Technology companies went bonkers for Slack. A year after launch, more than 500,000 people on more than 60,000 teams used Slack every single day. For workplace software, this kind of growth was unheard of. When Slack announced they were the fastest growing business app of all time, the press agreed.

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