Bittu Kumar

it’s an investment that generates revenue, profit and opportunity for growth

your decision is your “value proposition.”

Branding is crucial for products and services sold in huge consumer markets. It’s also important in B2B because it helps you stand out from your competition. It brings your competitive position and value proposition to life.

Successful branding also creates “brand equity” - the amount of money that customers are willing to pay just because it’s your brand

Cutormer Relationship Management (CRM) system

Distribution is one of the classic “4 Ps” of marketing (product, promotion, price, placement a.k.a. distribution). It’s a key element in your entire marketing strategy — it helps you to expand your reach and grow your revenue.