• for the major words in the title of books, plays, films, works of art: That’s Capital, Tom Brown’s Schooldays, The Catcher in the Rye, Casablanca, The Laughing Cavalier
• for proper nouns: James, Dad, the Queen, the President
• for place names and the names of buildings: London, Paris, Easy Street, the Taj Mahal, Buckingham Palace
• for adjectives derived from proper nouns: English, Shakespearean, Victorian
• for the pronoun I
• for personal titles that come before a name: Mr, Ms, Mrs, Dr, Captain, Reverend
• for most letters in words that are acronyms: NASA, NATO
• for the months of the year, days of the week, and special occasion days: Christmas, Easter, Thanksgiving, Happy Birthday (but in the new year, his birthday seemed to come round faster each year)
• for brand names: Kleenex, Mars, Hoover